Marketing Automation could be part of your marketing strategy.

“You need to spend money to make money”

We’ve all heard this popular saying. And it is true- the more money you are able to allocate towards marketing and advertising, the more audience you will reach, and the greater your opportunity for sales.

But we also understand the reality of the marketing budget. ApogeeINVENT is a small business. We know that every expenditures matters, and sometimes marketing budgets need to be cut.

A recent article in Website Magazine discusses the pros and cons of marketing automation. One of the main cons mentioned by professional marketers and small businesses is the high expense of automated marketing. 

That is one of the reasons we are so excited about our marketing technology. It is affordable. For around $20 a month, marketers can use our technology to perform the marketing automation that saves time and money.

What can you do with our technology?

- Create email campaigns, 

- Manage and track leads, 

- Build your contact list and email subscribers

- Buy leads, 

- Generate more traffic through blogs and custom web pages you can create, 

- Use the scheduling and tagging system to make the sales process easy, 

- Let autoresponders and drip campaigns work for you, 

- Educate yourself on the latest tips and techniques in the success education module.

We build our technology to be simple and affordable. Not every business can dedicate full time staff to complicated technology, and not everyone can pay $1k each month for those systems. That is why we’re here.

We’ve just released TitanTeambuilder for network marketers, and will soon be launching FranticFroggy Author Marketing System.  We’ve also got a radical website that includes those great features for small business owners with a custom web design and optional CobraCart ecommerce shopping cart upgrade.

We want to know: What are you looking for in your marketing technology? Share your thoughts in the comments below. 

 By Lindsey Winsemius.  Lindsey is the Vice President of Communications for ApogeeINVENT, and is the social media voice and blogger for the company. Follow her on Twitter or connect with her on LinkedIn or Google+