Email Marketing VS Social Media Marketing INFOGRAPHIC
A few years back, people starting claiming 'email is dead', and other forms of communication, such as social media, were taking over. But, even as social media marketing continues to evolve and new media platforms emerge on an almost monthly if not daily basis, email still seems to be a major contender for marketers.
Take a look at this infographic to see how email marketing and social media marketing stack up. Social media might be more popular among younger generations, but email still has a higher direct ROI. Who do you think is the winner?